Télécharger le livre :  Algorithmic Marketing and EU Law on Unfair Commercial Practices
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Artificial Intelligence (AI) systems are increasingly being deployed by marketing entities in connection with consumers’ interactions. Thanks to machine learning (ML) and cognitive computing technologies, businesses can now analyse vast amounts of data on consumers,...

Editeur : Springer
Parution : 2022-08-30
Collection : Law, Governance and Technology Series
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