Ebooks d'Ajay K. Manrai en PDF

2 Livre(s)
Télécharger le livre : Proceedings of the 1997 World Marketing Congress
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Proceedings of the 1997 World Marketing Congress
Ajay K. Manrai , Samsinar Md Sidin
This volume includes the full proceedings from the 1997 World Marketing Congress held in Kuala Lumpur, Malaysia. The focus of the conference and the enclosed papers is on marketing thought and practices from a global perspective.This volume presents papers on various...

Editeur : Springer
Parution : 2015-06-25
Collection : Developments in Marketing Science: Proceedings of the Academy of Marketing Science
PDF

147,69 €
Télécharger le livre : Global Perspectives in Marketing for the 21st Century
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Global Perspectives in Marketing for the 21st Century
Ajay K. Manrai , H. Lee Meadow
This volume includes the full proceedings from the 1999 World Marketing Congress held in Qawra, Malta with the theme Global Perspectives in Marketing for the 21st Century. The focus of the conference and the enclosed papers is on marketing thought and practices from a...

Editeur : Springer
Parution : 2015-06-09
Collection : Developments in Marketing Science: Proceedings of the Academy of Marketing Science
PDF

147,69 €